In the advertising industry, virtual credit cards are an important tool for media buyers. But with countless services available, understanding their mechanics and hidden risks is crucial.
The Minimum Deposit Balancing Act
New users prefer low deposit thresholds, but this can draw fraudsters. They freeze cards when Google or Facebook attempt deductions, causing transaction failures.
Here’s the chain reaction:
● Banks cover the losses
● Platforms get billed for the shortfall
● Costs ultimately fall on users
Legitimate services strike a balance between accessibility and security to avoid this.
KYC Isn’t the Only Security Measure
Rigorous KYC isn’t the only sign of a safe platform. Adpos, for example, offers a streamlined registration process but uses advanced user behavior monitoring to spot fraud. It restricts account access until full identity verification is completed.
Fee Traps to Avoid
Claims like "free card issuance" or "zero fees" are nearly always misleading. Shady platforms hide extra charges in complex structures, with around 2% of funds often vanishing during transfers.
Adpos charges transparent commission that covers:
● Fair profits
● Taxes and banking costs
● Benefits like reliable BINs, user-friendly interfaces, and 24/7 support
Tip for users: Check bills to confirm charges for:
● Recharges
● Card issuance, management, and cancellation
● Fees on internal transfers
●Crypto-exchanges fee
● Cross-border commission
● Withdrawals fees
Teams with budgets over $100,000 can apply to Adpos for customized rates and profit-sharing models.
Why Only for Ad Payments?
Most platforms limit use to advertising payments for two key reasons:
1. Risk control: After KYB (Know Your Business) audits, they only enable advertising-related MCC codes (Merchant Category Codes) for issuing banks.
2. Profitability: Ad payments generate higher returns than other uses, so there’s no need to take extra risks.
Virtual Credit Cards vs. Proxy Accounts
● Virtual credit cards: Lower cost but require account nurturing
● Proxy accounts: No nurturing needed but higher prices
Final Thoughts
Choosing a virtual credit card service requires care. Low thresholds often mask risks, but Adpos stands out here offer:
● KYC or robust monitoring systems
● Transparent fees
● Reliable support
They may cost a bit more, but they save you from headaches down the line.